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Strategic Growth and Breed Improvement Committee Terms of Reference

Name of Committee: Strategic Growth and Breed Improvement Committee

Purpose: The Strategic Growth & Breed Improvement Committee will provide advice on the marketing and promotion of horse racing in Alberta, as well as advice and recommendations on opportunities which will assist in the growth of horse racing in Alberta.

Authority: The Strategic Growth and Breed Improvement Committee serves as an advisory body to the Board.

Terms of Reference: The Strategic Growth and Breed Improvement Committee will have the authority to:

Reporting Responsibilities

  • Provide advice to the Board on matters pertaining to its mandate.
  • Advise the Board on any other related issues relative to the parameters of this committee.

Budget & Business Planning

  • Advise on key strategic initiatives relative to the business plan, marketing, and industry relationships.

Marketing & Promotion

  • Propose new forms of marketing, promotional services, and industry awareness.
  • Ensure that the Board is advised as to the proposed marketing plan and strategies.
  • Ensure that Horse Racing Alberta’s website is maintained, and advice is provided on content.
  • Ensure where possible that HRA is represented at all industry related functions.

Fostering of Industry Growth

  • Inform the Board of any industry issues which may inhibit growth or the health of the industry.
  • Ensure that the focus of Horse Racing Alberta is placed on those opportunities which have the greatest potential to foster industry growth.
  • Review the evaluation of the economic impact of horse racing in the province and make recommendations to improve the economic impact.
  • Encourage the conduct of research into methods to increase the financial resources arising from live racing, gaming activities, and any other related initiatives.
  • Review and recommend the development of new partnerships and non‐traditional ways of strengthening the industry.
  • Advise the Board in identifying new ways of positively impacting any licensing / sanctioning decisions and/or the development of new games by AGLC.
  • Review and recommend steps which will promote the sustainability of the horse racing industry.
  • Identify industry‐wide issues, provincially and nationally; other issues of importance to the industry on which Horse Racing Alberta should either take the lead or act as an arbitrator or facilitator.
  • Ensure that Horse Racing Alberta maintains a constructive and healthy relationship with the tracks.

Breed Improvement

  • Promote and champion "Alberta Bred" racehorses.
  • Review the challenges facing Alberta breeders.
  • Ensure an equitable distribution of the available funds for programs to enhance the Alberta racehorse breeding industry, while ensuring that the programs are in harmony with the objectives of Horse Racing Alberta.
  • Recommend to the Horse Racing Alberta Board programs to nurture and enhance the racehorse breeding industry in Alberta.
  • Work with any academic institution responsible for research into equine health and breed development; ensuring that Horse Racing Alberta breed improvement programs, safety, and herd management are being effectively reviewed and maintained.
  • Review any suggested improvements to the Horse Racing Alberta service/program.
  • Ensure that the respective breed organizations are consulted on any policy issues, which are proposed to go to the Board.
  • Review related reports from Horse Racing Alberta administration and ensure that the Board is apprised on any key issues affecting breed improvement. Any recommended funding or budget allocations will be forwarded to the Board with the recommendation of the Committee.

Horse Welfare

  • Represent, promote, advocate, advance and provide guidance on racehorse welfare.
  • Monitor and make recommendations for initiatives to protect the health, welfare, and aftercare of racehorses.
  • Act on and rectify adverse situations that compromise racehorse welfare.

Membership: The Committee will be comprised of members from the HRA Board of Directors.

  • The Strategic Growth and Breed Improvement Committee chair is Brittany Davis.


  • Allen Goodsell
  • Paul Ryneveld
  • Dan Gorman
  • John Hind
  • Darrell Bauder

Staff Support

  • Kent Verlik
  • Ron Gregg

Chairmanship: The Chair of the Horse Racing Alberta Board will name the Chair of any and all committees, with approval from the Board.

Membership Rotation: All committee members will be appointed for a 1 year term. Member terms can be extended on an annual basis.


Meeting Timeframe

  • The Committee will meet at the call of the Chair of the Committee not less frequently than once every two months and may meet according to a set schedule approved by its members. Such a schedule will be registered with the Executive Assistant to the CEO.
  • Ad-Hoc invitations or meetings will be scheduled as required.


  • The Committee is a standing committee and as such will be deemed to be continuous, subject to having its terms of reference and membership reviewed and renewed by the Board (on the recommendation of the Board Chair) every year.

Reporting Minutes

  • The Strategic Growth & Breed Improvement Committee will provide its minutes to the Executive Assistant to the CEO within a reasonable timeframe.
  • The Committee will be expected to inform the Board on a regular basis of its activities.
  • This update will include the minutes of the most recent meeting of the Committee and a verbal or written update of activities since the last committee meeting.

Public Meetings

  • Unless otherwise provided for in the Procedural Bylaw of the Board, the meetings of the Committee shall be deemed to be open to other board members, who may attend and ask questions but may not vote. Where the matter deals with an issue which is deemed to be confidential, the Committee may move to go “in-camera” to discuss that matter. An in‐camera session of the Committee will be restricted by the Committee to only members of the Committee. The only motions permitted as consequence at that time, shall be the motion to go in‐camera and the motion to revert back to a public meeting. Any motion dealing with the matter dealt with in‐camera will be made in a committee meeting.


Support Staff

  • The CEO will determine and assign a staff member as the primary advisor to the Committee. If necessary, a recording secretary may also be appointed. The Committee will also be accorded a budget to cover meeting expenses, meals/coffee, photocopying, and other related activities.


  • The Strategic Growth and Breed Improvement Committee will have a budget assigned to it on an annual basis. The budget shall be an amount deemed necessary by the Board to cover the expenses of the Committee. Committee members will not have the authority to commit Horse Racing Alberta to the expenditure of any funds


Responsibilities of the Chair

  • To remain accountable to the Board of Directors for committee activities and ongoing actions or requests.
  • Annual Standing Committees or short-term working group committees must align with the accountability set out in this TOR.
  • To respect all perspectives and ensure that all members have equal voice/participation.
  • To arrange meeting agendas, organize and facilitate committee meetings.

Responsibilities of Committee Members

  • To support the purpose and objectives of the HRA.
  • Committee members are encouraged to bring new ideas and opportunities to the committee that benefit HRA and align with this TOR.
  • Committee members are responsible for communicating issues arising from the committee to the Committee Chair.
  • Committee members will participate by attending meetings regularly and volunteering to participate in mutually agreed actions of the Committee.
  • Communication with any AdHoc working groups will be through an assigned committee member, whose responsibility will be to remain in contact with the AdHoc working group and update the committee Chair on any internal ad hoc working group communication or work.

Contact with the Media

  • Any contact with the media shall be handled by the Chair of the Board.

Terms of Reference Review

The Terms of Reference will be ratified annually in the spring in order to ensure relevance to the
purpose and objectives of the Committee and HRA.